The hashtag.. #WeAreNigerianCreatives: took the world by storm on the Twitter social media platform.
How a Twitter hashtag ignited exhibition of Nigerian indigenous creative arts
This campaign all started as an innocent tweet #WeAreNigerianCreatives, and the response led to an exhibition of classical arts and creative works by Nigerians.
First Published: Shakirudeen Taiwo
A Port-Harcourt based artist, Bunmi Olaoye, never thought his innocent tweet would generate the enormous response it got from other artists across the country. This little act later turned out an online exhibition of creative works of Nigerians.
Bunmi started a hashtag #WeAreNigerianCreatives, and the response was stunning. He remarked about the outcome of his campaign.
“I’m trying to reply my non-ending messages,” he told Quartz.
“The #WeAreNigerianCreativeshashtag has given me so much exposure in such a short time with so many people making inquiries. I really think it’s an amazing phenomenon.”
This is actually not the first time social media would make a star out of an unknown Nigerian.
In 2016, Oresegun Olumide became a sensation after his hyper-realist paintings found their ways to the social media. Just last week the legendary Tutu masterpiece by Ben Enwonwu was sold for £1,205,000 at an auction in London.
It is expected that many upcoming artists will consider effective use of social media to promote their work.
Nigerians know any chance to showcase thier talent, dem must take it.
Different Nigerian artists, some be photographers, illustrators, took to Twitter to share a better hustle, with the hashtag #WeAreNigerianCreatives.
This is how it all started.
The hashtag spread like wild fire and people for social media, with many appreciative people retweeting great works of art.
#WeAreNigeriaCreatives bin first start by one Nigerian artist Olaloye Bunmi wey give people rule and regulation on how to use. Even Nigerians abroad were soon joining in.
BBC News Pidgin talk to some of di artists wey join body for di #WeAreNigerianCreatives hashtag.
“Some days bin pass wen Olaloye Bunmi start di hashtag, na im we think say make we push di movement. We dey grow di industry and all di support we get na we sef.” Na wetin Yinfaowei Harrison talk.
Not only visual artists, but writers and photographers have joined in.